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Faygo

FAYGO

Social Media

THE ASK

To give Faygo a new voice that can be relatable throughout all generations.

THE CONCEPT

We all know that the pandemic has changed the way we interact with friends and family outside of our homes. Going to stores, on vacations, and even to the movies will never be the same - well for right now at least. "Summer of Pop" was created to allow our fans to be able to think on some of the fun times they've had before COVID.

 

We all have are favorite flavors and love to enjoy them in certain settings, for me its drinking a red Fargo while watching a movie, or playing video games, or at the pool (as you can see red is my #1).  In a time where we are kind of spending more time at home, its good to have your imagination.

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Art Direction: Nita Thompson

Copywriter: Connor Mullikin

Agency: TMV Group

HERE ARE SOME OTHER HIGHLIGHTED POST THAT I CREATED

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PLEASE FEEL FREE TO CHECK OUT FAYGO'S INSTAGRAM TO SEE MORE!

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